Tuesday, March 11, 2014
By Betty Adams email@example.com
AUGUSTA -- Columns of boxes containing small, palm-sized digital converters are piled up next to a table in the front lobby of Time Warner Cable's office on Anthony Avenue.
NEW BOX: The digital cable television device being furnished by Time Warner.
Staff photo by Andy Molloy
They are ready to be given out to walk-in customers so they don't miss a flicker when the company begins its conversion to an all-digital signal Oct. 19.
The boxes are free now. They'll cost 99 cents a month starting January 2014.
The adapters allow digital signals to be shown on new and not-so-new TVs. Customers need the mini digital converter box when they plug the cable line directly into a television, according to Andrew Russell, communications manager for Time Warner Cable.
A digital adapter is not needed if the television is connected to a digital set-top box.
The conversion to all-digital, which includes the adapter offer, is starting with Time Warner's 90,000 subscribers in central Maine, Russell said.
"We're eliminating the analog signal through our network," Russell said. "Our customers need to take action so they don't miss any of their programs."
Once the conversion is piloted in the area, the remainder of Time Warner's nationwide coverage area will see the change, Russell said.
Notification about the change has been included in Time Warner Cable mailings, advertisements and on television commercials.
There are three ways to get the adapters:
* online at www.timewarnercable.com/GoDigital;
* call 1-855-TWC-DIGITAL (1-855-892-3444); or
* go to Time Warner Cable offices in Augusta, Winslow, Rockland, Rumford, Lewiston, Windham and Portland.
The digital adapters should also provide a few more channels for TVs without cable boxes.
Time Warner Cable basic cable customers may see up to 14 more channels and classic service customers could see up to 19 more channels.
The digital adapters can be affixed to the television and they come with a remote controller.
Time Warner Cable classifies itself as the second largest cable operator in the United States with 14 million customers who subscribe to one or more of its video, Internet and phone services.
Betty Adams -- 621-5631